Prescribing ‘Movement’

Our Every Move Matters programme places us as a valuable and trusted partner in the health system.

Woman taking part in Every Move Matters session


Every Move Matters is our innovative partnership programme designed to support adults to improve their physical and mental wellbeing, while addressing health disparities and easing the burden on healthcare services.

Designed to move beyond traditional referral models, the role focuses on proactively prescribing ‘movement’ as a central component of health improvement and prevention.

This partnership between the NHS, health services, and the Voluntary, Community and Social Enterprise (VCSE) sectors re-prioritises physical activity as a fundamental part of proactive, personalised care.

At the heart of the programme are our Activity and Wellbeing Coaches, who work directly within Primary Care settings. These coaches focus on adults who are at greater risk of poor health outcomes. By integrating into primary care, the role strengthens collaboration between clinical teams and the voluntary sector, reduces reliance on clinical staff, and enables practices to offer enhanced personalized care aligned with Universal Personalised Care and Population Health Management principles.

Using local health intelligence and community insight, our programmes target key areas such as:

  • Reducing obesity-related risks
  • Preventing the progression of frailty and promoting independence
  • Enhancing self-management of musculoskeletal pain
  • Improving support for women managing peri/menopause symptoms
  • Supporting those living with MS, Parkinsons and those in stroke recovery
  • Every Move Matters – Frailty
  • Every Move Matters – Weight Management
  • Escape Pain – Hips/Knees
  • Escape Pain – Backs
  • Menopause Matters
  • Neuro Health

Our feedback so far

  • Participants felt reassured and safe, finding confidence in the collaboration between NHS and VCSE delivery partners.
  • 90% of patients completed the programme they were referred into, with 99% of those reporting that they would be extremely likely/likely to recommend the programme to friends and family.
  • 93% of patients improved primary outcome measures, including reduced excess bodyweight and reduced experience of loneliness).
  • 95% of patients improved self-reported state of health score.
  • 74% of patients increased levels of physical activity outside of our supported sessions.

It’s the best thing in the world for me. They’ve given me loads of self-confidence in myself again. I used to spend a lot of time just doing nothing, so I’ve now got a motivation to get up and carry on those exercises back home. I do it two to three times a week, which is two or three times more than I used to.

Programme participant

Participant stories

Hear from participants such as Pat, John, and James about how our Every Move Matters programme has impacted them and made a difference to their lives.

Partnership Programme

Want to learn more about the Every Move Matters partnership programme?

Listen to a selection of our NHS and Academic partners discussing the impact of our programmes on their respective services / areas of work.

Contact

For more information on the Every Move Matters programme, contact Michael Ali, Strategic Lead for Health Integration.

[email protected]